During a commercial break for a recent Super Bowl Broadcast, there was :30 seconds of a blank screen with frenzied control room audio. This was the most watched :30 seconds from that Super Bowl broadcast. The âHawkeye in the Morningâ show from New Country 96.3 KSCS Dallas â Fort Worth produced a commercial for the Super Bowl, recreating the mayhem from the year before. Unfortunately, the commercial was banned and never ran.