Photos by Lindsay Scarlatelli

Photos by Lindsay Scarlatelli
The Sam Pack Family of Dealerships and New Country 96.3 understand that helping our community is our top core value. If you know someone who is in need of an item or service that could make a huge impact in their life. Nominations are open now: Submit Your Nominations By Clicking Here: Michelle’s Little Miracles…
New Country 96.3’s 4th annual Texas Independence Jam will once again take place at the Historic Billy Bob’s Texas on Sunday, March 9, 2025! TIJ ’25 features Kane Brown, Bailey Zimmerman, Koe Wetzel, Darius Rucker, Zach Top, Warren Zeiders, Lee Brice, George Birge, Neal McCoy and more to be announced at a later date! Tickets…
Recently, Texas Independent Jam Artist Zach Top joined Hawkeye and Michelle to do a deep dive of the lyrics to “I Never Lie”
(Nashville, Tennessee — January 23, 2025) The Country Radio Seminar 2025 is proud to honor Mark “Hawkeye” Louis, host of mornings on New Country 96.3 KSCS as the recipient of the prestigious Tom Rivers Humanitarian Award. The award, named after the late Tom Rivers, recognizes individuals in country radio who exhibit outstanding public service and humanitarian efforts. Hawkeye’s charitable work…
For the first time ever, a local country radio host has won radio’s highest honor, the National Association of Broadcaster’s Marconi Award. New Country 96.3’s Rachel Ryan was awarded the honor at the 2024 NAB Convention. Join us in congratualting Rachel on the incredible honor.
The Good People came thru again. Over $1.3 Million raised for during the 2024 Cook Children’s Radiothon
Hawkeye and Michelle would like to thank the thousands of Good People who sent in cards and letters for our ‘10,000 for the Troops’ effort. Our goal was to collect 10,000 cards and letters for US Service Members who won’t make it home for the holidays. A record 215,800 cards were collected this year Special…
A special appearance from Rascal Flatts’ Jay DeMarcus on this hilarious episode of Second Date Update. Did Jenna do Brett wrong . . . or was this just a fun little incident.
CLICK ON KREMO’S PICTURE TO WATCH HER HIGHLIGHT VIDEO! Happy Wet Nose Wednesday! 💜🐾 Hello, I’m Kremo! I’ve been helping my new dog friends at the shelter come out of their shell, now I need someone to help me find my fur-ever home! I’m kind of famous here at the SPCA, if you’re looking for…